Watson, John Broadus - (b. 1878, Greenville, SC, d. 1958, Ph.D. Philosophy and Psychology, University of Chicago, 1903). Watson founded the school of behaviorism with his 1913 Presidential Address to the American Psychological Association, entitled "Psychology as the Behaviorist Views It" (published in Psychological Review) in which he disparaged introspectionist methodology and emphasized prediction and control of behavior as the proper goals of psychology.
Watson taught at the University of Chicago and Johns Hopkins University. Watson founded the school of behaviorism with his 1913 Presidential Address to the American Psychological Association, entitled "Psychology as the Behaviorist Views It" (published in Psychological Review) in which he disparaged introspectionist methodology and emphasized prediction and control of behavior as the proper goals of psychology. He restated and expanded upon these views in his 1914 textbook, Behavior: An Introduction to Comparative Psychology, and later in his 1919 general text on psychology, Psychology from the Standpoint of a Behaviorist.
Francher, Raymond (1979). Pioneers of psychology. New York: W. W. Norton & Company. [bookstore]
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